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The idea of giving up dairy used to be unimaginable to those of us who grew up with the 
amazing texture and taste of traditional cheese.
The sheer comfort factor of cheesy pizzas, sandwiches and pastas cannot be denied. 
Enter – Fresh Start Fauxmage- premium dairy-free cheeses that don’t compromise on 
taste and texture.
The world and its people are changing. Many are realizing that dairy is very difficult for 
them to digest, and most consumers are interested in more sustainable food choices. 
Consumers are also looking for adventure and innovation- Fresh Start Fauxmage offers 
something for everyone.
Why not use an artisanal approach to give plant-based cheeses all the taste, texture, and 
flavour integrity of dairy-based varieties? I believe there is nothing lost in this process, 
and much to be gained.
I didn’t just want to make dairy alternatives, I wanted to make the best-tasting foods you 
can buy, using the best quality ingredients.

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Primary Focus Alternative Proteins?

Yes

Business models

End-consumer brands & products

Ingredients & inputs

Contract manufacturing

Infrastructure & equipment

Protein categories

Plant-based

Fermentation

Cultivated

Plant molecular farming

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