Dutch cheese makers Westland Cheese, known worldwide for cheese brands Maaslander, Trenta and Old Amsterdam, started the joint venture together with Those Vegan Cowboys: the plant-based dairy lab of Vegetarian Butcher-founders Jaap Korteweg and Niko Koffeman. The goal: to make truly tasty plant-based ‘Fromance’, while speeding up the development of quality vegan cheese alternatives.

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